Gadgets Now Bureau21 Nov, 2023, 04:54PM IST
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According to Interbrand’s Best Global Brands 2023 report, these are the 25 ‘most valuable’ tech brands in the world.
125
Apple saw a 4 per cent increase in its brand value which grew to $505,680 million in 2023, making it the top global brand of the year, according to Interbrand.
225
Microsoft ranked second as the company saw a 14 per cent increase in its brand value which increased to $316,659 million in 2023.
325
Amazon ranked third on Interbrand’s list of top global brands of 2023 as the e-commerce brand saw a one per cent increase in its brand which rose to $276,929 million.
425
Google ranked as the fourth top brand in the world in 2023 with a brand value of $260,260 million, a three per cent increase from last year.
525
Samsung ranked fifth on Interbrand’s list of top global brands in 2023 with a brand value of $91,407 million with a four per cent growth from last year.
625
Instagram ranked 16th on the list with a total brand value of $39,342 million after an eight per cent growth in 2023.
725
Adobe ranked 17th on the list of ‘most valuable’ brands in the world with a brand value of $34,991 million after a 14 per cent growth in 2023.
825
IBM ranked 18th on the list with a brand value of $34,921 million after a growth of two per cent in 2023.
925
Oracle ranked 19th on Interbrand’s list of ‘most valuable’ brands in the world with a brand value of $34,622 million.
1025
SAP ranked 20th on the list with a brand value of $33,078 million after a five per cent growth in 2023.
1125
Facebook ranked 21st on the list of top global brands in 2023 with a total brand value of $31,625 million after an eight per cent decline in growth from last year.
1225
Intel ranked 24th on Interbrand’s list with a brand value of $28,298 million after seeing a decline of 14 per cent from last year.
1325
YouTube ranked 25th on the list with a brand value of $26,039 million after a seven per cent growth in 2023.
1425
Sony ranked 36th on the list of ‘most valuable’ brands in the world with a total brand value of $19,065 million in 2023 after a growth of 12 per cent from last year.
1525
Salesforce ranked 38th on the list with a brand value of $18,317 million in 2023 after a six per cent growth from last year, according to the report.
1625
Netflix ranked 39th on the list with a brand value of $17,916 million after a growth of nine per cent in 2023.
1725
PayPal ranked 40th on Interbrand’s list of 100 ‘most valuable’ brands of 2023 with a total brand value of $17,794 million after a growth of four per cent in 2023.
1825
Airbnb ranked 46th on the list as the brand saw a 22 per cent growth in 2023, increasing its brand value to $16,344 million.
1925
Siemens ranked 53rd on the list with a brand value of $14,588 million in 2023 after a nine percent growth from last year.
2025
Ebay ranked as the 62nd ‘most valuable’ brand in the world with a total brand value of $12,745 million.
2125
HP ranked as the 64th ‘most valuable’ brand in the world with a brand value of $11,841 million in 2023.
2225
Philips ranked as the 68th ‘most valuable’ brand in the world with a brand value of $11,208 million after seeing a decrease of 12 per cent in growth this year.
2325
Spotify ranked 69th on Interbrand’s list of top global brands of 2023 with a total brand value of $11,114 million after a four per cent growth this year.
2425
Nintendo ranked as the 71st ‘most valuable’ brand in 2023 with a brand value of $10,498 million after seeing a decline of two per cent from last year.
2525
LinkedIn ranked 80th on the list with a brand value of $8,595 million after seeing a 13 per cent growth in 2023.
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